This certification validates practical skills in data management and analysis, including data preparation, analysis, governance, and communicating reliable insights. It is intended for professionals who build or operate data-driven solutions.
A company’s marketing department wants to do a promotional campaign next month. A data analyst on the team has been asked to perform customer segmentation, looking at how recently a customer bought product, at what frequency, and at what value. Which of the following types of analysis would this practice be considered?
A publishing group has requested a dashboard to track submissions before publication. A key requirement is that all changes are tracked, as multiple users will be checking out documents and editing them before submissions are considered final. Which of the following is the BEST way to meet this stakeholder requirement?
The number of phone calls that call center receives in a day is an example of:
A data analyst is asked to create a sales report for the second-quarter 2020 board meeting, which will include a review of the business’s performance through the second quarter. The board meeting will be held on July 15, 2020, after the numbers are finalized. Which of the following report types should the data analyst create?
Which of the following would be considered non-personally identifiable information?